i don't know how well you know los angeles, or particularly the la brea area, but one of the unique little aspects i love around here is the undefeated billboard. undefeated is a sneaker store on la brea and billboard which is perched above it is a collaborative project between the store, nike, and curator/artist/musician aaron rose. every few months, a different artist takes over the billboard and puts their mark on the l.a. scenery. last i remember, a terry richardson photo was up there for the holiday season. now, artist/filmmaker mike mills is doing a series for the project. this is the second in mills' series:
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Undefeated and click on billboard project.
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